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The company commissioned five female artists to create art inspired by the six shades of red within the new L'Oréal Paris Reds of Worth by Colour Riche.
December 14, 2021
By: Lianna Albrizio
Associate Editor
Because women account for only 16% of the non-fungible token (NFT) art market, L'Oréal Paris USA is on a mission to elevate women making waves in the industry in hopes of inspiring change, balance, and equity for the future of females in cryptocurrency. For over 50 years since declaring its iconic tagline, “Because You're Worth It,” L'Oréal Paris has supported the individual beauty and intrinsic worth of every woman. From its inclusive product ranges to a diverse roster ...
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